Fear the Walking Dead Premiere Makes Cable History
Sunday’s Fear the Walking Dead made Cable TV ratings history with over 10 million viewers, AMC revealed yesterday.
The special 90-minute series premiere delivered 10.1 million live/same day viewers, making it the number 1 series premiere in cable television history for total viewers and all key demos.
According to AMC, the premiere delivered 6.3 million adults 18-49.
“Thank you and congratulations to Robert Kirkman, Dave Erickson, the brilliant executive producers and the entire cast and crew of Fear the Walking Dead,” said Charlie Collier, president of AMC and SundanceTV.
“It is increasingly difficult to evaluate a show’s success on night one. However, we are releasing these live/same day ratings because Fear the Walking Dead delivered record-breaking numbers that are all the more special in this era of time-shifted viewing and audience fragmentation. To have a companion series to the #1 show on television driving communal, urgent viewing, social activity and pop cultural relevance of this magnitude is truly differentiating. Of course none of it is possible without the fans, whose passion leads to these remarkable results.”
Set in the same universe as The Walking Dead, Fear the Walking Dead explores the onset of the apocalypse through the lens of a fractured family. Set in LA, a mysterious outbreak threatens to disrupt what little stability high school guidance counselor Madison Clark and English teacher Travis Manawa have managed to assemble. The everyday pressure of blending two families while dealing with resentful, escapist, and strung out children takes a back seat when society begins to break down. A forced evolution, a necessary survival of the fittest takes hold, and our dysfunctional family must either reinvent themselves or embrace their darker histories.
Fear the Walking Dead continues Sundays at 9/8c on AMC.